What Is Deemed OEM on GeM & Why Does Vendor Assessment Matter?
If you're a seller or manufacturer trying to grow your business through government procurement, you've likely heard of the GeM Vendor Assessment. One term that often comes up in this process is Deemed OEM. But what does it actually mean? And how does it affect your selling rights on the GeM Portal? In this post, we break it all down in simple terms — from the meaning of Deemed OEM to how the Deemed OEM Vendor Assessment on GeM Portal works, and what makes it different from regular OEM registration. What Is Deemed OEM? Let’s start with the basics. Deemed OEM is a classification used by the GeM Portal for businesses that manufacture, assemble, or brand products under their own name but don’t hold the original brand ownership or patent. So, if you're wondering what is Deemed OEM, the answer is: A vendor who isn’t the Original Equipment Manufacturer (OEM) but is treated as one on the GeM Portal based on their role in production or branding. This is especially helpful fo...